Marketing automation campaign expert

Posted date:  Jun 3, 2021

Budapest, BU, HU

As the tech firm that created the mobile world, and with more than 54,000 patents to our name, we’ve made it our business to make a mark. When joining our team at Ericsson you are empowered to learn, lead and perform at your best, shaping the future of technology. This is a place where you're welcomed as your own perfectly unique self, and celebrated for the skills, talent, and perspective you bring to the team. Are you in?

Come, and be where it begins.

Our Exciting Opportunity

As a Marketing automation campaign specialist, you will be responsible to support marketing automation platform Marketo, by providing response for users requiring assistance with marketing campaigns, programs and events activation operation support, assist in determining and support implementing business requirements, assist in outlining standard methodologies and corporate policies ensuring that the MAP (Marketing Automation Platform) and processes are in place and the system is fit for purpose for an effective execution of demand generation strategy.

You will

  • Support marketing activities/program production into Marketo per briefs and quality assurance on the final production and ensure execution and publishing
  • E-mail marketing in Marketo including creating email templates, campaigns, perform email send outs, segmentation, nurture programs and end-user support
  • Perform events, programs and back-office support including data validation
  • Prioritization and implementation of new demands on Marketo closely in collaboration with business partners, business users and IT team
  • Business implementation and integration of major features and capabilities of Marketo into CRM (Salesforce)
  • Be responsible for Marketo issue supervising and related communication to business partners
  • Supporting M&C teams to measure their objectives and critical metrics for their activations
  • Continuously support evolving Marketo system in line with the trends, and business feedback

To be successful in the role you must have

  • University degree in Economics or Information Technology, or equivalent training/experience within Marketing Communication
  • Demonstrated proficiency in Marketing Communications business and related marketing automation systems, CRM platforms, application administration/support/maintenance
  • Good understanding of digital marketing and platforms, marketing performance metrics
  • Thorough understanding and hands on experience on Marketo platforms including administration and implementation, Marketo Certification is an advantage
  • Experience working in global multi-national and virtual teams
  • Understanding of HTML, CSS, JS and responsive design
  • Excellent project management skills with ability to prioritize workload and conflicting priorities
  • Outstanding English communication and training skills

What´s in it for you?

  • High standard working environment (bicycle storage, several parking lots…)
  • Easily accessible location
  • Competitive compensation package, wide range of cafeteria elements, annual bonus
  • International career opportunities
  • Great team spirit, fun events
  • Professional communities
  • Extensive professional development opportunities
  • Subsidized language courses
  • Mobile and laptop
  • Local medical service
  • Relocation support

What happens once you apply?

To prepare yourself for next steps, please explore here: https://www.ericsson.com/en/careers/job-opportunities/hiring-process



Do you believe that an organization fostering an environment of cooperation and collaboration to execute with speed creates better business value? Do you value a culture of humanness, where fact based decisions are important and our people are encouraged to speak up? Do you believe that diverse, inclusive teams drive performance and innovation? At Ericsson, we do. 

We provide equal employment opportunities without regard to race, color, gender, sexual orientation, transgender status, gender identity and/or expression, marital status, pregnancy, parental status, religion, political opinion, nationality, ethnic background, social origin, social status, indigenous status, disability, age, union membership or employee representation and any other characteristic protected by local law or Ericsson’s Code of Business Ethics.


Primary country and city: Hungary (HU) || || Budapest || [[mfield2]]

Our Culture

Welcome to an inclusive, global company where your opportunity to make an impact is endless. Share your most innovative ideas, bring your unique perspective and bring your unique perspective in a speak up environment. With us, you will no longer be dreaming of what the future holds – you will be redefining it at a company where you’re empowered to lead and perform at your very best.

Learning and Development

Being a part of our team means having the flexibility to take your career in many different directions, but it also means leveraging the supportive structure of a big organization, with clear personal and professional development opportunities. 

Benefits and Rewards

We believe that great accomplishments deserve great benefits and transparent rewards. We strive to offer competitive, unbiased, and fair rewards for all our people. We empower you to manage your own time and promote flexible working opportunities, along with family-friendly policies.

Click here to find out more about our benefits.

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